I'm so excited about this press release because I really liked their first collection!!!!!
Fashion forward and vegan, LVX launches their second
nail lacquer collection for the Fall & Winter season.
Chicago (October 2012): Just as LVX shocked us with the unexpected use of black in their
Summer collection, you can expect some profound choices for this seasons lavish hues. From
bridging neon into Autumn and Winter, to creating luscious autumnal hues with a touch of
optimism, LVX has triumphed in giving consumers the top colors for the season. Drawing
inspiration from renowned designers such as Ackermann, Balmain, Balenciaga, Galliano, and
others, LVX has determined the top shades that are going to define the Fall and Winter
The LVX Fall 2012 Collection includes the following shades:
Greige: The perfect blend of gray and taupe, this dynamic color grounds the Fall & Winter
Prussian: A deep green-blue teal and a perfect transition as we enter the darker and longer
Koko: A rich espresso that is expressive and adds stability to our transitioning wardrobe.
Midori: A muted neon green that bridges our summer hues into the cooling Fall season and
provides us with a positive attitude.
Sanguine: A seductive crimson that exuberates strength and drama while maintaining the
passion and sensuality of the color red.
Legendaire: A unique majestic hue with complex gray undertones, it offers a romantic and soft
touch that will span across the seasons.
The long lasting, chip resistant and non-streak formula is free of harsh and toxic chemicals.
LVX products are VEGAN and formulated without the use of Formaldehyde, Formaldehyde
Resin, DBP, Toluene, and Camphor. The brand is dedicated to providing top quality, socially
responsible, and eco-friendly, luxury products without compromising quality, durability and
finish. LVX nail lacquer is cruelty free. All products are produced in the U.S.A. The new
collection will be available October 22, 2012 on www.shoplvx.com.